• We aggregate a large number of data sources and have developed a clear ecosystem that allows you to easily select, analyze and micro-target the voters you need to reach faster.

      • Research and analyze your district with L2 ConstituentMapping with hundreds of micro and macro viewpoints. Explore a district from 50,000 feet or 500. Get the lay of the land before communicating with your constituents.

      • Tap into more than 250 million national consumer records, built with our trusted partners. Our consumer data services include analytics, direct-to-consumer targeting, identity resolution, lead generation, list cleaning and location planning.

      • L2’s national automotive database makes it possible to find and reach new customers based on the highest-quality in-market and vehicle purchase data matched to an unparalleled repository of consumer insights.

      • L2 has the highest quality voter file matched to trusted verified emails. You can purchase these emails for use through your own enterprise level platform or purchase/rent and send through L2’s best-in-class delivery solution.

      • L2 and Ecanvasser have partnered to bring together the highest quality voter and consumer data with the most intuitive mobile canvassing platform available.

      • We’re excited to announce that L2 data sets are now available on Snowflake Data Marketplace. Snowflake customers will have access to L2 U.S. nationwide databases.

March 2, 2015

Data questions from CPAC


L2 was on hand for this year’s Conservative Political Action Conference (CPAC) that brings together conservative activists, campaign professionals, PACs & associations and Presidential candidates.  L2 was on hand to speak with all of these groups about using data to raise money, awareness and of course win. Here are the most common questions and our answers from the L2 booth at CPAC 2015:

Q: How does your data differ from party data?

A: At L2 we pride ourselves on having the highest quality or ‘cleanest’ data in the industry. Political data from any other source including the parties doesn’t go through the rigorous L2 scrubbing process. The other way L2 and our data differs from party data is that your lists will never be shared. Most of the major partisan providers or the parties themselves ask for your data in return for theirs, we will never do that.

Q: Where do you get your data?

A: Our data is all based around state and county level voter files and goes through a rigorous cleaning process. We include data from a number of commercial sources, the census and state and federal level contribution data. See some of our hundreds of enhancements here.

Q: I only need fundraising data, can L2 DataMapping help me?

A: L2 DataMapping has an entire menu dedicated to contributions (see below) to give you the ability to target past donors. You can sort these donors by individual causes, how many contributions have been made on the state level and of course data from the Federal Elections Commission. Remember, FEC data is for analysis purposes only.

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For more information on how L2 data or L2 DataMapping can help you win, raise money or communicate contact Paul Westcott.

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