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August 29, 2016

Use L2 voter data with our publisher and platform partners BuzzFeed, Snapchat, AccuWeather and Pandora

L2 data has become a must-have for some of the biggest and most respected online publishers and platforms.   If you’re interested in working with L2 data across any of the sites below please contact L2 or reach out to them directly:

BuzzFeed: A social news and entertainment company with a focus on digital media and digital technology in order to provide the most shareable breaking news, original reporting, entertainment and video. BuzzFeed is the top place millennials and influentials are reading and sharing news and with the smart and thoughtful reporting from BuzzFeed Politics, there is a huge demand for political and advocacy groups to tap into that audience.
Contact: Rena Shapiro, VP Political & Advocacy, rena.shapiro@buzzfeed.com

AccuWeather: Utilizing AccuWeather’s robust big data forecasting and historical weather data capabilities in conjunction with voter data creates a tailored, targeted and first to market advertising weather platform and package that ensures political advertisers deliver the right message to the right audience at the right time more effectively than ever before, taking advantage of weather’s impact on voter behavior.
Contact: Karen Bressner, Head of Ad Sales, Karen.Bressner@accuweather.com

Pandora: Pandora Internet Radio is a music streaming and automated music recommendation service powered by the Music Genome Project. Pandora offers a treasure trove of listener insights that help advertisers find their key audiences efficiently. More than ever before, U.S. voters are fragmented by age, political party, voter issues, language preference, music listening behaviors and more. There’s simply not a one-size-fits-all solution for advertising to this audience. Data-driven targeting is the answer.
Contact: Sean Duggan, VP Advertising Sales, sduggan@pandora.com

Snapchat: A mobile app that allows you to send videos and pictures, both of which will self destruct after a few seconds of a person viewing them. Snapchat is also a fun messaging app. You can take a photo or a video with it, then add a caption or doodle or lens graphic over top and send it to a friend.
Contact: Rob Saliterman, rob@snapchat.com

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