• Voter Data
      • We aggregate a large number of data sources and have developed a clear ecosystem that allows you to easily select, analyze and micro-target the voters you need to reach faster.

    • Constituent Data
      • Research and analyze your district with L2 ConstituentMapping with hundreds of micro and macro viewpoints. Explore a district from 50,000 feet or 500. Get the lay of the land before communicating with your constituents.

    • Consumer Data
      • Tap into more than 250 million national consumer records, built with our trusted partners. Our consumer data services include analytics, direct-to-consumer targeting, identity resolution, lead generation, list cleaning and location planning.

    • Automotive Data
      • L2’s national automotive database makes it possible to find and reach new customers based on the highest-quality in-market and vehicle purchase data matched to an unparalleled repository of consumer insights.

    • Deployment Services
      • L2 has the highest quality voter file matched to trusted verified emails. You can purchase these emails for use through your own enterprise level platform or purchase/rent and send through L2’s best-in-class delivery solution.

    • L2/Ecanvasser
      • L2 and Ecanvasser have partnered to bring together the highest quality voter and consumer data with the most intuitive mobile canvassing platform available.

  • State Voter Records
  • Blog
  • Contact
  • Login
FREE TRIAL

November 1, 2021

Demographic Analysis of Georgia HIGHLIGHT Fulton County (Atlanta)

It is Monday, November 1st, 2021 and tomorrow is election day in Georgia and with the eyes of most of the state on the Mayoral race in Atlanta we are taking a closer look. Early voting in Atlanta ended on Friday, October 29th with 62,744 voters casting their ballots.  That is 8.07% of eligible voters in Fulton County, home of the City of Atlanta.  As expected, Democratic turnout is strong with a large field on the ballot a runoff is expected.

Party Breakdown
Dems:  45,069 (9.09% of registered voters)
NP:  2717 (1.57% of registered voters)
Rep: 14,958 (13.65% of registered voters)

Gender
F:  58.0%
M:  41.9

Veteran Voters:  2.49%

Likely Union Member:  3.69%

Age Range:
18-29:  3.49%
30-39:  7.16%
40-49%: 11.8%
50-64%:  31.0%
65+:  46.3%

Broad Ethnic Groupings:  

European:  43.9%
Hispanic & Portuguese: 2.3%
East & South Asian:  2.7%
Likely African American:  42.1%

Individual Income Range:

Monday, November 1st
Under $24,999  4.96%
$25,000 – $34,999  4.94%
$35,000 – $49,999  8.17%
$50,000 – $74,999  14.4%
$75,000 – $99,999  13.1%
$100,000 – $124,999  9.74%
$125,000 – $149,999  8.33%
$150,000 – $174,999  6.02%
$175,000 – $199,999  6.16%
$200,000 – $249,999  10.5%
$250,000 +  12.4%


Education Level:
Bach Degree Likely or Extremely Likely: 26.9%
Grad Degree Likely or Extremely Likely: 22.03%
Some College Likely or Extremely Likely: 8.71%
HS Diploma Likely or Extremely Likely: 11.3%
Less than HS Likely or Extremely Likely: 1.45%

Home Owners:
Likely Homeowners: 63.1%
Likely Renters:  21.6%

Children (under 18 in HH):
Known or Modeled as Likely to Have Child:  29.7%
Modeled Not as Likely to Have Child:  53.0%

Gun Owners: 13.7%

Pets:
Dog Owner: 7.76%
Cat Owner: 3.28%

Occupation 

  1. Medical – Nurse 2.04%
  2. Management – Upper 1.89%
  3. Other – Retired 1.82%
  4. Office – Sales Clerk 1.12%
  5. Legal- Attorney .990%
  6. Other- Homemaker .856%
  7. Financial – Stock Broker .810%
  8. Management – Middle .698%
  9. Education – Teacher .572%
  10. Skilled Trades –Barber/Hairstylist .481%

 

 

© L2 INC. ALL RIGHTS RESERVED.
linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram