• We aggregate a large number of data sources and have developed a clear ecosystem that allows you to easily select, analyze and micro-target the voters you need to reach faster.

      • Research and analyze your district with L2 ConstituentMapping with hundreds of micro and macro viewpoints. Explore a district from 50,000 feet or 500. Get the lay of the land before communicating with your constituents.

      • Tap into more than 250 million national consumer records, built with our trusted partners. Our consumer data services include analytics, direct-to-consumer targeting, identity resolution, lead generation, list cleaning and location planning.

      • L2’s national automotive database makes it possible to find and reach new customers based on the highest-quality in-market and vehicle purchase data matched to an unparalleled repository of consumer insights.

      • L2 has the highest quality voter file matched to trusted verified emails. You can purchase these emails for use through your own enterprise level platform or purchase/rent and send through L2’s best-in-class delivery solution.

      • L2 and Ecanvasser have partnered to bring together the highest quality voter and consumer data with the most intuitive mobile canvassing platform available.

      • We’re excited to announce that L2 data sets are now available on Snowflake Data Marketplace. Snowflake customers will have access to L2 U.S. nationwide databases.


The New York Times to utilize L2’s National Voter File

December 8, 2015 — America’s leading non-partisan voter data provider, L2, will provide the New York Times with the national voter file and use of the company’s voter file analysis tool, L2 DataMapping, through election 2018. This agreement gives the paper along with The Upshot the most up-to-date, highest quality voter data for use in […]

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Match All Your L2 Mail or Phone Target Lists Directly to Facebook

Any list you can create in your L2 list account you can now match directly to Facebook.  This is a HUGE. Go to www.GatewayMedia.us/facebook/  where you can set up an account which will be your campaign’s personal onramp for matching your voter list targets to Facebook. Select L2 as your List Vendor Select your State […]

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Three reasons it’s good for you that our voter file is available for digital outreach

1. ALL of L2’s scrubbed 160 Million person voter file including voter, consumer and HaystaqDNA modeled issue data are available to segment and digitally target. 2. We are currently working with a high quality group of digital partners (see below) but if you have a specific agency, DSP or other provider they can access our files […]

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L2’s national voter file available through LiveRamp

L2’s industry leading national voter file, consumer data and modeled data from HaystaqDNA are now available through LiveRamp.  L2 will provide the first non-partisan national voter file for instant use on the LiveRamp platform. LiveRamp works with the world’s largest advertising platforms and data providers to improve and enhance digital ad targeting..  This partnership allows hundreds […]

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Use L2’s voter file to target your Facebook ad campaign through Gateway to Facebook.

  You can now match the voter lists from your L2 account directly to your campaign’s Facebook page. All you need to do is visit www.GatewayMedia.us and open a Gateway to Facebook account to process your lists. Select L2 as your List Vendor Select your State and/orDistrict If you select “All Voters by Party” [Recommended] […]

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L2 DataMapping Free Webinars Every Tuesday

Join L2’s Paul Westcott for a 30-minute weekly webinar covering basic and advanced uses for L2 DataMapping. These trainings walk users step-by-step through different functions allowing you to get the most out of your L2 DataMapping subscription.  Below is the training schedule through September 2015: To join any of these trainings please email which date […]

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RELEASE: L2 to Provide CBS News with the National Voter File

FOR IMMEDIATE RELEASE L2 to Provide CBS News with the National Voter File Voter File Data Gives CBS News Elections Team a Critical Tool For In Depth Research October 8, 2015 — America’s leading non-partisan voter data provider, L2, will provide CBS News with the national voter file and use of the company’s voter file […]

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L2 DataMapping adds “likely” 2016 presidential caucus attendees data

L2 DataMapping now features two custom modeled data branches to identify “likely” 2016 Iowa presidential caucus attendees. These modeled selections are being offered at no additional charge beyond your per record standard charge. Please be aware that the modeled selections are not lists of previous caucus attendees. Caucus lists are owned solely by the Iowa […]

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30 Million extra names doesn’t mean 30 Million more voters

A question we often hear is ‘why does L2 only have 160 million registered voters in your national voter file and some of your competitors have 190 million or more registered voters?’ The answer is simple, we do more to process and clean our files then those data shops with a 190, 185 or 200+ […]

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Tips and warnings about buying or accepting party voter data

National and state party organizations along with like-minded companies have been collecting, storing and giving their data to approved candidates, PACs and other groups for years. These organizations collect the voter file, add data from candidates, PACs and other politically friendly groups and then turn it over to approved candidates and organizations. Despite the appeal of this low […]

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