Last week, Google announced it was hitting pause on big changes to cookies in the Chrome browser. They’re keeping cookies the way they are and stepping back from plans to build a new, simple opt-out tool for users who don’t want to be tracked. You can read more about the announcement here. This is good news […]
Since launching L2 DataMapping in 2022 L2 users have experienced scores of enhancements and improvements to their experience in working with L2 data. One of the biggest ongoing improvements has been speed. L2 has undertaken this resource deletion update to automatically remove old “resources ” to make the platform as efficient and fast as possible. […]
Please see all of the data updates below as 5/6/2025 Voter File Updates NEW New York 5/5 (NYC Precinct/Council & NCOA/Telephone Update)NEW Michigan 5/3 (NCOA/Telephone Updates)NEW Oregon 5/3 (NCOA/Telephone Updates)NEW Colorado 5/3 (NCOA/Telephone Updates)NEW Utah 5/3 (NCOA/Telephone Updates)NEW West Virginia 5/3 (NCOA/Telephone Updates)NEW Iowa 4/30 (G24/Full State File Updates)Washington, DC 4/23 (NCOA/Telephone Updates)Alabama 4/23 (NCOA/Telephone […]
Random sampling in DataMapping just took another step forward with the new ability to weight your sample within the tool by age clusters that you define. Previously you needed to use L2’s fixed age ranges (18-19, 20-24, 25-29, etc…). Now, you can adjust the “Age Bins” you’d like to use and then set the total […]
These curated political audiences utilize L2’s best-in-class national voter file and modeling for political analytics leader HaystaqDNA. These audiences are available via LiveRamp, Premion, TransUnion, Experian, Roku and other onboarders and can be delivered to any DSP or or platform. For questions on this or to have the data delivered email jordan.hubbard@L2-data.com Top 60 L2 […]
From L2 partner HaystaqDNA… With New Jersey’s election data now available on L2, HaystaqDNA has conducted a post-election analysis to explore shifting voter behavior in the state. This analysis examines demographics, income/education data, turnout, and voter sentiment on five key subjects. The results in New Jersey demonstrate how voter dynamics have shifted and what this means for […]
Academic research is at the forefront of expanding our understanding of societal dynamics. For researchers examining political science, sociology, and related fields, access to comprehensive voter data is invaluable. L2, a premier provider of voter and consumer information, offers data that can significantly enhance the scope and depth of academic research. Here’s how academic researchers […]
Journalists play a critical role in society, holding power to account and ensuring the public is informed. One of the most powerful tools at their disposal is access to voter data. Among the leading providers of such data is L2, whose extensive databases offer valuable insights that can elevate journalistic endeavors. Here’s how journalists can […]
Click below to sign up or email support@L2-data.com to request a video link of the webinar. Tuesday 2/11 – 3pmET(NoonPST) – Voter Focus SIGN UP HERE Tuesday 2/18 -3pmET(NoonPST) – Constituent Focus SIGN UP HERE Thursday 2/27 -11am(8amPST) – Consumer Advanced SIGN UP HERE Thursday 3/13 – 11am(8amPST) – Constituent Focus SIGN UP HERE Tuesday […]
1) Renew your account: Many accounts come up at the end of the year. Log in and ensure you have the platform available when needed. Speak to your L2 rep directly or email subscriptions@l2-data.com 2) Pick an L2 manager: This one user per account can add or remove other users, set permission levels, and assign […]
