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L2 Data Updates 1/21/2025

Please see all of the data updates below as 1/21/2025 Voter File Updates NEW Alabama 1/19 (G24/Full State File Updates)NEW New Jersey 1/19 (G24/Full State File Updates)NEW South Dakota 1/19 (G24/Full State File Updates)NEW Colorado 1/15 (G24/Full State File Updates)NEW Oklahoma 1/15 (G24/Full State File Updates)Nevada 1/10 (G24/Full State File Updates)California 1/7 (G24/Full State File […]

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Leveraging L2 Voter Data in Academic Research

Academic research is at the forefront of expanding our understanding of societal dynamics. For researchers examining political science, sociology, and related fields, access to comprehensive voter data is invaluable. L2, a premier provider of voter and consumer information, offers data that can significantly enhance the scope and depth of academic research. Here’s how academic researchers […]

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Using L2 Voter Data: A Guide for Journalists

Journalists play a critical role in society, holding power to account and ensuring the public is informed. One of the most powerful tools at their disposal is access to voter data. Among the leading providers of such data is L2, whose extensive databases offer valuable insights that can elevate journalistic endeavors. Here’s how journalists can […]

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L2 DataMapping Webinar Schedule

Click below to sign up or email support@L2-data.com to request a video link of the webinar. Thursday 1/16/25 – 11amEST (8amPST) – Constituent Focus SIGN UP HERE Thursday 1/23/25 – 11amEST (8amPST) – Voter Focus SIGN UP HERE Tuesday 1/28/25 – 3pmEST (NoonPST) – Consumer Focus SIGN UP HERE Tuesday 2/11/25 – 3pmET(NoonPST) – Voter […]

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New Year L2 Data User Checklist

1) Renew your account: Many accounts come up at the end of the year. Log in and ensure you have the platform available when needed. Speak to your L2 rep directly or email subscriptions@l2-data.com 2) Pick an L2 manager: This one user per account can add or remove other users, set permission levels, and assign […]

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Boosting Political Fundraising with Purchased Email Lists from L2

In the world of political fundraising, reaching a broader audience is crucial. One effective strategy is to supplement your existing email file with purchased email lists. Here’s how you can do it effectively and ethically: Understanding Purchased Email Lists Purchased email lists are collections of email addresses acquired from third-party vendors including L2. These lists […]

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NEW L2 DataMapping Feature: Order Reporting and Invoice Downloads

Users in L2 DataMapping can now search their entire order and purchase history on the platform and download the associated invoices. Manager-level users can search through ALL purchases made under their customer account. If you are not sure who on your team is set as a “Manager” or if you would like to be assigned […]

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Email Deliverability: What Marketers Need to Know

Email Deliverability: What Marketers Need to Know in 2024 Email deliverability is the cornerstone of successful email marketing. No matter how compelling your content or offers are, they’re worthless if they never reach the inbox. More here: https://martech.org/what-marketers-need-to-know-about-email-deliverability/ The Spam Problem The sheer volume of spam emails is staggering. With an estimated 347 billion emails […]

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How to pull unique 499s in L2 DataMapping for Constituents

Below is an easy way to pull multiple lists of a certain size for L2 DataMapping without overlap.

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IQM/L2 New Integration

Pull audiences directly from L2 DataMapping and make available in IQM directly using the new L2/IQM integration. IQM offers a comprehensive digital ad-buying platform exclusively built for politics, utilizing state-of-the-art predictive models to analyze voter motivations, enthusiasm, and open-mindedness. IQM’s approach combines sophisticated algorithms with extensive voter data from L2, allowing campaigns to target audiences with […]

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