Commonly Asked Questions:

(Disclaimer:  The following information is not meant to be a substitute for the language in the CCPA itself and is not provided as legal advice regarding interpretation of the law.  It is meant only to function as a general guide to some of the provisions of the CCPA.  Please refer specifically to the language of the law found here to answer your questions definitively or consult your personal attorney.)

“I’m a resident of California. Does this law give me certain rights over the commercial use of my personal information?”

Yes. If you are a resident of the state of California, the CCPA grants you certain rights regarding the personal information a business collects about you. L2 Political (“L2”) provides services in furtherance of political speech that is protected under the United States and California Constitutions. The CCPA applies to certain parts of L2’s business that are not protected by the United States and California constitutional protections for protected speech.

“What is meant by ‘business or commercial purposes’?”

Commercial and business purposes are specifically defined in the CCPA and, in general, the term commercial purposes covers the collection and use of your personal information by businesses for financial gain. Commercial purposes are when a business collects or possesses your personal information and then uses it to contact you to sell a product or service, but there are several exceptions.  For example, commercial purposes do not include activities like political speech or journalism that courts recognize as noncommercial speech.

“If a business is using my personal information what rights do I have?”

California residents have several rights under the CCPA.  These rights include:

• The right to deletion, which means the consumer’s right to request that a business delete any personal information about the consumer that the business has collected from the consumer,
  
  
• The right to know, which means the consumer’s right to request that a business disclose personal information that it has collected, sold, or shared about the consumer,
  
  
• The right to correct, which means the consumer’s right to request that a business correct inaccurate personal information that it has collected, sold, or shared about the consumer,
  
  
• The right to opt-out of the sale or sharing of your personal information,
  
  
• The right to limit, which means the consumer’s right to request that a business limit the use and disclosure of a consumer’s sensitive personal information, and
  
  
• The right to non-discrimination for exercising your CCPA rights.

For further information about your rights under the CCPA, please visit our privacy policy here.

“How do I go about exercising those rights?”

Unless a business operates exclusively online, businesses that are subject to CCPA must be responsive to your consumer rights requests and offer, at a minimum, a toll-free number and an interactive webform making it easy for you to exercise your rights. You can submit a request at the following:

Webform

Toll Free Phone Number: 800.822.1984

To protect the security of your personal information, a business will use commercially reasonable efforts, which will vary depending on the nature of the personal information, to verify your identity before fulfilling any of the above requests. Once a business has received your request, it has up to 45 days to respond to that request.  If necessary, businesses may take up to an additional 45 days to respond to your request so long as the business provides the consumer with notice and an explanation of the extension.

Your request to know may not exceed two times in any 12-month period. We may, at our sole discretion, deny more frequent requests.

“Do I have the right to sue a company over their use of my information?”

The CCPA provides a private right of action for any consumer whose nonencrypted personal information is subject to an unauthorized access, exfiltration, theft, or disclosure as a result of a business’s failure to implement and maintain reasonable security procedures and practices.   There is no other private right of action in the CCPA.  See 1798.150(c). However, prior to initiating any action under this right, you must first give the business 30 days’ written notice identifying the specific CCPA provisions that have been or are being violated. No action may be initiated if the business cures the noticed violation within 30 days of receiving notice and gives the consumer an express written statement confirming that the violations have been cured and that no further violation will occur.

Last updated: December 16, 2024