Pull audiences directly from L2 DataMapping and make available in StackAdapt directly using the new L2/StackAdapt integration.
StackAdapt, one of the most powerful programmatic advertising platforms, is now partnered with L2 to access our enhanced voter file audiences. StackAdapt’s technology enables political campaigns and organizations to reach voters with precision and scale across multiple digital channels. StackAdapt’s multi-channel approach lets political advertisers connect with voters across various devices and platforms, including display ads, native content, video, and connected TV. By leveraging data-driven audience targeting and real-time optimization, campaigns can ensure their messages reach the right voters at the right time. The platform also offers features like offline attribution, which allows campaigns to measure the impact of their digital ads on real-world actions like voter registration and turnout. With its comprehensive suite of tools for planning, executing, and analyzing political ad campaigns, StackAdapt has become a valuable resource for political marketers seeking to maximize their digital advertising effectiveness in this busy political cycle.
If you are a StackAdapt user, you can now easily distribute voter, constituent, or consumer audiences via L2 DataMapping:
1) Create your universe in L2 DataMapping.
2) Open the universe by clicking on the universe name.
3) Click on the double arrow icon to “transmit universe” and click on “Send Universe”
4) Once the audience is distributed you will receive a confirmation on screen and via the email associated with your L2 DataMapping account.
No data purchase or direct agreement is needed with L2 to distribute audiences to StackAdapt.
Reach out to paul.westcott@L2-data.com for more details or to get an account setup.
