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September 2, 2014
L2 Unveils "QuickConnect" for L2 DataMapping

L2 QuickConnect allows you to send data files directly from L2 DataMapping to pollsters, mail houses, online advertisers, general consultants and telemarketing firms. How it works inside L2 DataMapping: Create a universe and purchase your records Find your service provider by party affiliation and type of service with the L2 QuickConnect button Start sending files […]

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August 26, 2014
Data driven TV ads are playing a big role in 2014

A recent Washington Post piece discussed how television is becoming the latest battleground in targeting voters.  Targeting in any form, whether it's canvassing, mailers or digital ads, serves the dual purpose of speaking directly to your 'target' and saving money on broad ad buys.  If a campaign chooses to advertise on television, even in smaller […]

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August 12, 2014
L2 launches the Telemarketing format for L2 DataMapping

L2 is excited to announce a new way to utilize our high quality voter data with a Telemarketing Export Format. With one click, L2 DataMapping users will be able to export their targeted voters in a pre-householded format with up to ten targeted voters listed in each record. Household information will appear at the beginning […]

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